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How I've taken thousands of women on a life changing journey to their truest self and style.

While my high-powered days on the fashion front-line saw me working one-on-one with clients and jetting off to New York as a fashion buyer, I've always known I'm not a *true* fashionista. My joy came from helping women understand that we are all imperfectly perfect - or it is perfectly imperfect.

For  many years I wrote weekly Fashion 911 Q&A columns for newspapers across the country, and did weekly Fashion 911 television segments. I authored my first best-selling book Fashion 911: Your Runway to Reality and was regularly quoted in newspapers and magazines. 

My most recent book Wear Your Life Well: Lessons on the Journey to your Truest Self  is an international bestseller.

Women's Television Network Bella Style produced and aired a 30 minute feature about me on national TV.

I taught Retail Fashion Consulting at the college level and trained personal shoppers for major department stores.

Global Television/YWCA honoured me with the Woman of Vision award.

Without a doubt, the highlight of my extensive career has been getting to know all the smart, inspiring, quirky, kind, generous, witty and wonderful women  I've met throughout the years.

Over the years, I've developed a reputation as a Fashion Therapist.

I worked in the fashion industry for over 25 years. As a personal stylist often when women would come to shop with me, I understood that they were looking not only for a new outfit, but often what they really wanted is to update their life, too. 

As we chatted about what to wear we came to understand we all have similar slice-of-life experiences. We discovered our stories are the fabric of our life. Some days we wear silk, some days we wear burlap. I encouraged women to make their dreams real and understand that their beauty comes from being strong, stylish and confident.

I became known as a Fashion Therapist to many of my clients, because you can't really separate look from life. I've seen first-hand the healing power of clothes-body-life-confidence and how it can help a woman say hello to the world with a little more mojo each day.

I realized I had to take the styling formula I'd perfected with my clients and turn it into an on-line experience including one on one virtual support from me.

Just like me, most women have no aspiration to be a fashion icon. They want to get it right in the morning and then get on with their day. A styling session with me commanded a big price tag and clients from across the country came for the affirming experience of working with me in person.

I'm able to do this, because I teach what I know.

I've had a lot of clothes encounters of the closet kind providing runway to reality advice for women. 


Helene in the Media
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